Packaging is more than just putting products in a box. Done well, it protects goods, enhances brand image, and ensures customer satisfaction. Done poorly, it creates waste, damages products, and costs your business credibility.
One of the simplest yet most overlooked elements of packaging is tape. Using the wrong tape—or not using it correctly—often leads to avoidable packaging mistakes. The good news? High-quality tapes can solve many of these issues before they even occur.
Here are 10 common mistakes and how the right tape makes all the difference.
1. Using the Wrong Tape for the Job
Not all tapes are created equal. A lightweight masking tape won’t hold a heavy carton, while a strong filament tape might be overkill for small parcels.
Solution: Match the tape to the task. For everyday carton sealing, BOPP tapes are reliable. For heavy-duty loads, reinforced filament tapes are best.
Internal link suggestion: Explore our full range of packaging products to choose the right tape for every need.
2. Poor Adhesion on Dusty or Cold Surfaces
Boxes stored in cold warehouses or dusty environments often resist adhesion, leading to seals that peel off.
Solution: Invest in tapes with strong adhesive formulations designed for temperature or surface challenges. Water-activated paper tapes, for example, bond securely even in less-than-ideal conditions.
3. Overusing Tape
A common sight in warehouses: boxes wrapped with layer upon layer of tape. While it feels secure, it wastes material and time.
Solution: High-quality tapes with stronger adhesion eliminate the need for multiple strips, reducing waste and boosting efficiency.
4. Under-Sealing Cartons
On the flip side, some shipments are sealed with just a single strip of weak tape, leading to boxes bursting open in transit.
Solution: Use a proper H-seal method with durable carton sealing tape. One high-quality strip across seams is often enough to keep boxes intact.
5. Ignoring Tamper Evidence
Unbranded or low-quality tapes can be removed and replaced without detection, leaving shipments vulnerable to theft or tampering.
Solution: Use tamper-evident or custom printed tapes. Once applied, any attempt to reseal is noticeable, protecting both products and brand trust.
Internal link suggestion: Check out our custom solutions for printed and branded tapes.
6. Using Non-Eco-Friendly Materials
With growing environmental awareness, sticking to plastic-heavy tapes is a branding mistake. Customers expect greener practices.
Solution: Switch to eco-friendly options like kraft paper tapes or water-activated paper tapes that are recyclable and sustainable.
Internal link suggestion: Learn more about sustainability at Carewell.
7. Inconsistent Tape Application
Uneven or sloppy tape application creates weak seals and makes the package look unprofessional.
Solution: Use consistent tape widths and consider automated tape dispensers for uniform sealing. High-quality tapes flow smoothly, reducing wrinkles and misapplication.
8. Wrong Tape Width
Using tape that’s too narrow for heavy cartons—or too wide for small boxes—leads to inefficiency and wasted resources.
Solution: Match tape width to carton size. Standard widths (48mm or 72mm) cover most packaging needs efficiently.
9. Not Considering Branding Opportunities
Plain tape may seal boxes, but it misses a big marketing opportunity.
Solution: Custom printed tapes reinforce brand identity and make shipments instantly recognizable. This turns every parcel into free advertising.
10. Ignoring Long-Term Cost Impacts
Cheap, low-quality tape might seem like a saving, but frequent resealing, product damage, and customer complaints quickly add up.
Solution: Investing in durable, high-quality tapes reduces hidden costs and boosts operational efficiency over time.
External Resource: Read more about packaging efficiency and how small upgrades save money long-term.
Final Thoughts
Packaging mistakes often come down to one simple detail: poor tape choices. By switching to quality tapes, businesses can avoid wasted materials, product losses, and negative customer experiences.
At Carewell Group, we help companies strengthen their packaging with tapes designed for performance, security, and sustainability. From tamper-proof options to eco-friendly alternatives, we’ve got the right solution for your packaging challenges.
Carewell Group Pty Ltd
Unit 27/191, Mccredie Road, Smithfield, NSW 2164
Phone: +61 0477 123 699
Email: sales@carewellgroup.com.au | info@carewellgroup.com.au | logistics@carewellgroup.com.au
Request a Quote and eliminate costly packaging mistakes with the right tape solutions.